Milky Way Simply Caramel Bunny

Seasonal treats are always exciting, I think that may be why they often arrive on shelves months in advance of the occasion. My boyfriend recently pointed out that grocery stores and convenience shops must be at a loss in the summer months, with no candy-laden holidays in sight between Easter and Halloween. But let us not dwell on that time of year and instead consider the Milky Way Simply Caramel Bunny.
In the UK, Cadbury lovers have long been enjoying the Cadbury Caramel Bunny each spring, and finally America has produced a counterpart. I must say that I find the Milky Way Simply Caramel fairly tasty, provided that the bar hasn't been collecting dust for a while - the mouthfeel of the caramel really suffers if even the least bit stale.


Simply Caramel at best, soft

Simply Caramel at worst, stale

Simply Caramel Bunny, bleeding runny caramel

Fortunately, the Bunny version of the Simply Caramel appears to have a particularly runny version of the caramel inside. And that takes all the potential of the original bar's flavor and brings it to the next level - chewy caramel can be quite good, but in this case the sweet ooze is just perfect.
The flavor profile of the caramel is not very complex, even a little flat, though there is a very subtle note of brown sugar. Sometimes simple is best, and I'd like to think that's why this treat has 'simple' in its name. Ok, there's also the fact that it's a Milky Way without the nougat. The chocolate encasing the caramel filling of this bunny is nothing very special. I find that with mainstream bars by Mars, like Snickers and Milky Way, the chocolate is never intense or gourmet but usually pretty yummy in an uncomplicated chocolate-milk-in-solid-form kind of way. In this particular case, it could stand to have slightly more cocoa flavor to better compliment the straight sugar taste of the caramel. The only major drawback of this Easter offering is its design. I've never been a fan of the murderously giddy Nesquik Bunny take on rabbits. Edible bunnies are supposed to be adorable to the point of making one hesitate to bite their cute little ears. These little rascals look like they need a shot of sedative. At least I don't feel any qualms about ingesting them and wiping the insane grins off their faces.

More serial killer than lovable fluffy animal, really

In all, I found this treat too interesting to pass up and it turned out to be decent, by no means unpleasant, but nothing to write home about either. Then again, I guess I did write about it...